Real estate investors who have been battered by the 2007 financial crisis and subsequent recession have become increasingly frustrated with buying traditional property assets. Yet they remain in no man’s land when making attempts to revive their fortune. To the contrary, investors who have successfully survived the financial crisis, knows that in times of economic turmoil, they must jump ship to stay afloat. As traditional property assets lose their appeal, it is time to look elsewhere. Generally, the average investors typically tend to sit back and wait for the next big booming economic wave. Whereas, savvy property investors spend time creating that new wave in a safe boat.
During the rubble (or collapsed economic cycle 2007-2012), reallionaires have been switching to new property sectors, in particular, green real estate, whilst novices are still buying traditional assets. This newly emerging property sector, green real estate (GRE) may be defined as a convergence between green technology and the reinvention of ageing property assets, such as, car parks reinvented into solar car parks or EV recharging stations. The green property sector consists of property assets, such as, solar farms, agro-fuel estates, landfill gas sites, energy from waste facilities, solar car parks and bio-fuel plantations to name just a few. An astonishing US$211 billion was invested in this asset class in 2010, up by US$51b on its 2009 figures. As a result, green property is the most highly sort after property asset among reallionaires and there are some lucrative reasons why.